Increase your Customer Spend with Innovative and Personalised Print Output from OKI
According to Deloitte, one in five consumers would be willing to pay a 20% premium for a personalised product – and 70% of respondents in a recent FESPA global census expect personalised printing to increase. Most analysts predict double-digit growth figures in personalised products over the next two or three years and whilst many may be low volume orders, they are likely to be high-value, high-revenue and most importantly, high-profit margin business.
The OKI Pro Series is the perfect solution for taking advantage of this hot trend. The Pro9000 Series provide the flexibility to produce new and exciting short run digital print output on a range of thick print media up to 360gsm and up to 1.3m long, as well as textured, metallic, waterproof and clear substrates. They also enable printing in clear gloss and white on to dark or clear substrates and underneath full CMYK to ensure colour output is vibrant. With a low capital outlay, they can be run alongside larger presses ensuring there is no interruption to larger print jobs. The Pro WT Series are is designed for textile printing and offer the ability to print personalised products such as T-shirts, mugs, leather wallets and jackets and much more, again with the flexibility of adding white toner.
Whether you are a high street print shop or a commercial printer, a marketing or design agency, a sign-maker or screen printer, OKI can help you diversify your product offerings giving you more flexibility to explore new opportunities.