Press Releases

OKI Europe Push the Boundaries of Creativity and Colour at  FESPA 2019

15/04/2019


OKI will showcase its unique portfolio of large format and specialty products that help businesses bring their creative ideas to life at FESPA 2019, 14-17th May, with live car wrapping and the latest innovations on display

Egham, 15th April 2019OKI Europe Ltd will be exhibiting at FESPA 2019 where it will showcase revenue boosting solutions that focus on the print for profit market in Hall A5, Stand F10. From a preview of a new addition to OKI’s White Toner Transfer Printing portfolio together with its unique alternative to Direct to Garment printing, to wide format and label printers, OKI will be showcasing its applications driven devices which enable print shops and creative businesses to access new revenue opportunities and extend their customer base by making traditionally complex, time consuming and costly processes quick and cost effective.

At FESPA this year, OKI Europe will demonstrate the impressive performance capabilities of its ColorPainter large format range including live car wrapping in partnership with Drytac. Car wrap will be printed on the M-64s and applied to a vehicle live on the OKI stand to demonstrate the vivid colour and quality including colour matching and media stretch-ability as well as outdoor durability. OKI in partnership with Sentec International and Berger Textiles will also demonstrate wallpaper (M-64s) and textile wall covering printing (H3-104s), highlighting the pin sharp detail and the blackest black on the market, perfect for high-end applications.

A key highlight at the OKI booth will be the recently launched Switchable Toner Technology for the Pro8432WT A3 White Toner printer, which enables customers to switch between CMYW and CMYK.  This will allow print shops to extend their service offering to print true black on light colour garments or textiles and material as well as the application of white toner on dark media so customers can capture additional revenue opportunities.

The new addition to the White Toner Printer portfolio is a real game changer in transfer printing and a true challenger to the Direct to Garment market.  Positioned for industrial usage in particular as an alternative solution for the screen printing market, this new device is yet another revenue generating innovation from OKI for short run on demand printing.  Be one of the first to see a preview of this new printer on the OKI stand at FESPA.

Also on display will be OKI’s Pro1050 Label Printer. This unique device delivers lucrative new revenue streams as the only five colour (CMYK+W) digital LED label printer on the market. The Pro1050 requires minimal set up time, prints up to 8000 labels per day and can easily switch between different media types with dark or clear label media printing capabilities, enabling customers to take their label designs to new levels of creativity and flexibility with a minimum volume of just one label.

Perfect for on-demand, ready-to-use cut labels, this CMYK+W Label Printer is equipped with LED dry-toner, which is resistant to water and alcohol solvents making it possible to produce labels which are suitable for freezer, outdoor and industrial use. With no label media coating or special lamination required, customers benefit from a lower total cost of ownership.

“We are delighted to continue our annual attendance at FESPA 2019,” says Pamela Ghosal, General Manager, Marketing Communications, OKI Europe Ltd. “This year the theme at the OKI Europe stand will focus on pushing the boundaries of creativity and colour, which the fantastic range of innovations on display continually allow our customers to do. We are excited to demonstrate how OKI’s unique portfolio of graphic arts printers enables businesses across the print industry to access new revenue streams and customers, through creative new applications. We also look forward to launching an exciting new addition to our Pro Series White Toner printer portfolio at this year’s event.”
   
For further information, visit www.okieurope.com/events


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Notes to Editors:

About OKI Europe


OKI Europe Ltd is a division of OKI Data Corporation, a global business-to-business brand dedicated to creating cost effective, professional in-house printers, applications and services which are designed to increase the efficiency of today’s and tomorrow’s businesses.

The company is well-established as one of Europe’s leading printer brands, in terms of value and units shipped. For over 60 years OKI Europe has been delivering advanced printing solutions worldwide, introducing ground-breaking technologies that support the needs of businesses large and small. Our pioneering development of digital LED printing technology has placed OKI at the forefront of the market in delivering high-definition, eco-friendly printing devices.


Since the acquisition of the globally-deployed wide format printer business of Seiko I Infotech Inc. a subsidiary of Seiko Instruments Inc. OKI distributes precision-engineered wide-format printing systems specifically for the sign, graphics, CAD and GIS markets that provide industry-leading productivity and image quality. With an EMEA wide network of authorised distributors and dealers OKI Europe Ltd provides complete printing solutions including wide format printers, inks, media, software, installation, support, knowledge and training.


In addition to a vast portfolio of award-winning printers and MFPs, OKI offers a range of services to help optimise print and document workflows.  This, together with an integrated suite of software technologies and tools, can help businesses take control of their print and document costs in a secure environment, whether office based, mobile or in the cloud.

Today OKI Europe employs over 500 staff in 15 locations (sales offices and distribution sites) and is represented in 60 countries throughout the EMEA region. 

OKI Data Corporation is a subsidiary of Tokyo-based Oki Electric Industry Co. Ltd., established in 1881 and Japan’s first telecommunications manufacturer.

For further information visit www.oki.com/eu

OKI Europe Ltd:  Pamela Ghosal:pr@okieurope.com + 44 (0) 208 2192190

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