Supermarkets, convenience stores and grocers are among the most ‘evergreen’ of retailers, meaning that the demand for the produce they provide will never waver. This has never been more apparent than now, amid a global pandemic, where the role of essential retail, has been brought to the fore.
There’s an argument that grocers and local convenience stores have been the luckier retail sub-sectors throughout the pandemic seeing an increase in footfall by almost 20%1 as consumers shop ‘ultra local’. However, while this trend looks set to continue for months to come, this does not mean they are exempt from the same challenges that the rest of the retail sector face.
With global vaccination programmes underway, there is a glimmer of hope the impact of the pandemic will soon ease. When it does the world can start to slowly resume some form of normality as the recovery from the pandemic gets underway. How can independent retailers such as local convenience stores and grocers that flourished over the past year with increased footfall, maintain customer loyalty and keep shoppers coming through the door?