CSR in the OKI Group Social Contribution
Donation-based Program The OKI 100 Yen Fund of Love
The OKI Group has made various assistance efforts through the OKI 100 Yen Fund of Love, a donation-based social action program. Among such efforts are the donation of blood transport vehicles to the Japan Red Cross Society and financial assistance to different social action organizations. The participants in the OKI 100 Yen Fund of Love include executives and employees of the member companies of the OKI Group (22 companies as of April 2012) who agree with the purport the program. They are asked to donate 100 yen a month.
In fiscal 2010, we reviewed the criteria to select social action organizations to be supported as we had participated in the United Nations Global Compact. As a result, we added "compatibility with the United Nations Millennium Development Goals (MDGs)" to the criteria.
The OKI 100 Yen Fund of Love Achievements in fiscal 2011
| Donation of a blood transport vehicle to the Japan Red Cross Society | 3,000,000 yen (including matching donation) |
|---|---|
| Financial assistance to a project to promote the employment of challenged people as teleworkers | 1,000,000 yen |
| Financial assistance to social action groups in which OKI's employees are involved | 2,300,000 yen (to support 19 organizations) |
Social Action Organizations as Recipients of Financial Assistance from the OKI 100 Yen Fund of Love and MDGs
| MDGs | Organizations |
|---|---|
| Goal 1: Eradicate extreme poverty and hunger | NPO Hunger Free World |
| Goal 2: Achieve universal primary education | NPO Action with Lao Children EDF-Japan NPO Child Fund Japan |
| Goal 5: Improve maternal health Goal 6: Combat HIV/AIDS, malaria and other disease Goal 7: Ensure environmental sustainability |
NPO PH-Japan |
Donation of a Blood Transport Vehicle to the Japan Red Cross Society
A vehicle donated to the Japan Red Cross Miyagi Blood Center (February 2012)
OKI has supported the activities of the Japan Red Cross Society since it launched Japan's first corporate blood drive in 1962. OKI has also donated blood transport vehicles to Red Cross Blood Centers in various areas of Japan since 1996, using the the funds collected as part of the OKI 100 Yen Fund of Love and equal amounts provided by the company in a matching gift program.
In fiscal 2011, OKI donated a refrigerated blood transport vehicle to the Japan Red Cross Miyagi Blood Center, the flagship center in the Tohoku region, as part of its reconstruction assistance for the areas afflicted by The Great East Japan Earthquake. OKI has donated a total of 22 vehicles to the Japan Red Cross Center thus far.
Supporting Social Action Organizations in Which OKI's Employees are Involved
Darunee Plates for 500-yen coins (left) and 100-yen coins (right)
The coins put in all holes in a plate enable a child to go to school for a period of one year.
The OKI Group has provided financial assistance to organizations in which its employees are involved, based on the request of such employees or Corporate Philanthropy Unit of CSR Division. The source of such financial assistance is the "OKI 100 Yen Fund of Love."
Among the groups assisted by the program is the Architectural Association of Japanese DEAF (AAJD) which produced "SOS Cards" in collaboration with OKI. These cards help hearing-impaired people and foreigners communicate with others about their physical problems in the event of an emergency. AAJD released the cards in 15 different languages for free of charge in July 2011. The EDF-Japan, another recipient of the 100 yen fund, have helped secure educational opportunities for children in Laos, Cambodia and Thailand. The organization produced "Darunee Plates," a tool to collect coins to be used as scholarship money.
