Sydney, 28 November 2016 – OKI, a global manufacturer of business printers and multifunction devices, has announced that it has expanded its channel in Australia and New Zealand, by forging a new partnership with Cartridge World.Under the terms of the agreement, Cartridge World will resell OKI devices at its more than 200 franchise stores around Australia and New Zealand.
Cartridge World is one of the world’s leading dedicated speciality retailers of ink and toner print cartridges, as well as one of the world’s fast growing franchises. Its stores carry a large range of hardware and consumables to suit most home, office, and small business needs. At the same time, the organisation also offers a large selection of services to help customers.
Tony Kernahan, Chief Executive Officer – Australia and New Zealand, Cartridge World, said, “We have taken on OKI as we see their overall offering as a great market opportunity for our franchisees in the Australian and New Zealand B2B marketplace. OKI’s products are very reliable and their breadth of range enables us to offer new feature functionality not currently available through our channel. In addition, OKI presents a huge opportunity in the SME market where the big copier people don’t tend to play but where the OKI range is actually very attractive.”
“Cartridge World is one of the world’s leading franchise organisations and we are delighted to be working with them in providing customers products which support their overall business productivity,” said Greg Mikaelian, Oceanic Sales Manager, OKI Data Australia & New Zealand. “Cartridge World’s breadth of franchise network as well as their professional, consultative and support services, ensures customers will receive maximum return on their OKI investment”, added Mikaelian.